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Peter GentschPeter Gentsch
Peter GentschPeter Gentsch
  • Home
  • Speaker & Coach
    • about Peter
    • Awards & Honors
    • Achievements
    • Mergers &Acquisitions
    • Key Topics
  • Impressions
  • Publications
    • Books
    • Professional Articles / Press
    • Whitepapers
    • Lectures & Interviews
  • Generative AI
    • The New Kid on the Block – Short Introduction into Foundation Models
    • The Shooting Star: ChatGPT
    • ChatGPT & Co. as Stochastic Parrots: Is Everything Just Stolen?
    • Foundation-Models: Without the “Human in the Loop”?
    • Use und Business Cases for Foundation Models
    • There is no free (AI) lunch
    • Right Here – Right Now: How to Get Started
    • Conversational AI as a Game Changer for Search Engines?
    • ChatGPT & Co.: Job Killer or Job Booster?
    • Foundation-Models – the Market
    • Outlook: The Future of Foundation Models
  • Knowledge
    • Artificial Intelligence – How to get it done! 
    • Artificial intelligence as a business booster 
    • Artificial Intelligence: Framework and Use Cases
    • Process model with roadmap / maturity model
    • AI for marketing and communication
    • AI – the new creative!
    • Conversational Business / Conversational AI
    • Messenger intelligence
    • (Chat)Bots: types, functioning and best practice  
    • AI and Data-Driven Sales in SMEs
  • Events
  • Contact
  • English
    • Deutsch

Right Here – Right Now: How to Get Started

Every company can already start using the models today. However, depending on the existing technical capability in the company and the business relevance of the use cases, the first step differs. We see three ways in which companies can use the Foundation models depending on their technical maturity:

Figure: Maturity model for the introduction of foundation models
  • The content generated by the Foundation models is already extremely impressive. In addition, the speed of innovation and expansion of use cases in the last 12 months is very high. This is associated with high potentials to not only improve processes with this new technology, but to develop new products or business models. Especially companies with a high share of multimedia content in the primary or secondary value creation can achieve a decisive competitive advantage with regard to costs and quality by using these technologies.
  • When using the Foundation models, the 80-20 rule can be observed: due to the low entry barriers, excellent results can be achieved quickly. At the same time, considerable effort and expertise is required before productive use to ensure the last 20 % with regard to the correctness and quality of the results.
  • Activities can be divided into different maturity levels along three stages – companies can experiment with use cases step by step. In this way, an impression of the relevance of the technology can be gained very quickly through initial pilots before productive systems with greater effort are created.
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