I BRING AI TO WHERE IT MAKES AN IMPACT.
Science meets entrepreneurship. I have been involved with artificial intelligence since the 1990s – long before it became a trend. While many people talk about AI, I put it into practice: through start-ups, consulting projects and as a speaker on international stages.
About me
I have been involved with artificial intelligence since the 1990s – long before it was on everyone’s lips. I have witnessed AI grow from a scientific vision to an economic reality. But for me, it’s not just about talking about AI. I put it into practice.
As a scientist, entrepreneur and keynote speaker, I operate at the interface of research, technology and entrepreneurial implementation. I have founded numerous companies in the field of AI and successfully sold five of them. My work is not based on theoretical models, but on real experience and measurable results.
I support companies in making strategic use of AI – whether through new business models, data-driven processes or the introduction of generative AI. Whether as a consultant, initiator or implementer, my goal is to translate complex technologies into tangible economic benefits.
In addition to my entrepreneurial activities, I am a professor of international business administration with a focus on AI & digital transformation. I publish regularly, give keynotes on international stages, conduct international research projects and studies and am an active member of AI expert groups.
AI is not a buzzword for me, but a tool and a responsibility at the same time. I believe in technology that works – and in people who courageously shape it.
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More InformationI make AI effective where it creates real progress – not in theory, but in practice.
Extract from my company start-ups and investments
USU Software
Conversion Boosting
intelliAd
TexTech
DATAlovers
Diva-e Digital Transformation Consulting
Social Media Excellence Circle
Chief Digital Officer Club (CDO)
AICONIQ
Digital Transformation Group
Straight 4 Studios
Retail.ai
InTwininty
Rellify
Mission
I don’t believe in tech for tech’s sake – I believe in concrete solutions that deliver measurable benefits. This doesn’t require buzzword bingo, but experience, implementation expertise and the courage to make decisions. That’s exactly what I bring to the table.
Let's talk about the future!
Whether as a speaker, founder, entrepreneur or initiator – I help companies not only to understand AI, but to use it strategically.
Figures that speak for themselves
17
INVESTMENTS IN
COMPANIES
9
FOUNDED COMPANIES
5
SUCCESSFUL
EXITS
29
YEARS OF EXPERIENCE
IN THE TECH MARKET
129
PUBLISHED
PUBLICATIONS
9
PUBLISHED
BOOKS
200+
CONSULTING PROJECTS
WITH SMES/GROUPS
500+
LECTURES, WORKSHOPS
OR KEYNOTES
Focus
Awards (EXTRACT)
My values
IMPLEMENTATION POWER
SUBSTANCE
CLARITY
RESPONSIBILITY
INDEPENDENCE
FUTURE VIEW
Publications (Excerpts)
BOOKS
290 pages, Palgrave Macmillan, 1st edition 2019
KI IN MARKETING, SALES AND SERVICE
301 pages, Springer Gabler, 2nd edition, 2019
ARTIFICIAL INTELLIGENCE FOR SALES, MARKETING AND SERVICE
“This book provides you with an easy-to-understand practical guide that systematically links AI technologies and methods with illustrative business scenarios. Find out how artificial intelligence (AI) can automate your pricing and product recommendations, take over your customer communication and conversational commerce or efficiently distribute the marketing budget through customer journey analysis.”
AI in Marketing Sales and Service
AI and algorithms have already optimized and automated production and logistics processes. Now it is time to use AI in administrative, planning and even creative processes in marketing, sales and management.
Knowledge acquisition in innovation processes. Methods and case studies to support information technology
TECHNICAL ARTICLES & WHITEPAPERS
Lebensmittelzeitung, Issue 16, April 19, 2024
THE PILLARS OF THE AI
Retail AI has been on the market as a subsidiary of the Markant Group since March 28, 2024. With a four-pillar model, the start-up aims to support retailers and manufacturers in understanding and applying generative AI. The Managing Director is Markant Manager Mark Michaelis. Co-founders are the two professors and AI experts Peter Gentsch and Christian Au. The company is based in the Tech Quartier in Frankfurt.
Lebensmittelzeitung, Issue 14, April 05, 2024
IN THE GRIP OF AI
Artificial intelligence is changing retail, the consumer goods industry and the labor market to an unprecedented extent. Peter Gentsch, who teaches International Business Administration at Aalen University and has just published a white paper on Generative AI (Gen AI) in retail, diagnoses an “urgent need for action”. Because: “The big players are already experimenting with Gen AI and are carefully introducing it into their processes.”
Foundation Circle – Guidance and strengthening the competitiveness of European companies in the field of Generative AI (GenAI)
KEYNOTES (EXCERPTS)
AI thinks, AI directs, AI does: What the agent economy means for companies.
Human touch vs. agent touch – who wins the customer?
Rethinking Innovation: How Generative AI accelerates ideas and disrupts routines
Rethinking Marketing: How ChatGPT & Co are revolutionizing markets and brands
AI as Underwriter, Advisor and Agent – The new insurance workforce
- Money Talks AI – How ChatGPT & Co are reinventing the financial industry
- AI in Germany: We don’t have a chance – so let’s use it!
- AI as Underwriter, Advisor and Agent – The new insurance workforce
- AI in the media: From automation to real disruption – How we can shape the future now – Generative AI, agentic thinking & leadership in the age of intelligent systems
- Autonomous, networked, forward-thinking – when vehicles become agents
- AI the new power in the market? Significance for marketing, brands and markets
PRESENTATIONS
Agents instead of ads – why your brand will soon have to be AI-compatible
In the future, it will not only be the consumer who decides on purchasing processes, but increasingly AI-based agents. These intelligent systems will independently select products and carry out transactions. For companies, this means that marketing strategies need to be rethought and made agent-compatible. Find out how you can prepare your brand for the age of “agentic commerce” now.
